Supply Chain Circularity in Synthetic Hair Manufacturing: A Case Study

This study examines how Supply Chain Circularity (SCC) helps achieve sustainability objectives like Waste Reduction (WR), Resource Utilization Efficiency (RUE), Social Responsibility (SR), and Operational Efficiency (OE) in synthetic hair manufacturing companies in Lagos, Nigeria. These goals focus on reducing waste, using resources wisely, and acting responsibly toward society. Data from 138 participants were analyzed using structural equation modeling (SEM) to understand how these ideas connect. The results show that supply chain circularity improves waste reduction, resource utilization efficiency, and social responsibility. However, the key to making these improvements work is operational efficiency, which acts as a bridge. The study found that Supply chain circularity enhances Resource utilization efficiency, and better resource use leads to higher efficiency, which then reduces waste and encourages socially responsible practices. This means improving how efficiently companies operate is essential to making circular practices effective. The study highlights the need for businesses to focus on both circular strategies and operational improvements to achieve sustainability. These insights can guide companies and policymakers toward smarter, more sustainable supply chain decisions. Future research should explore other industries and regions to see if these results hold true and find other factors that might help improve the success of circular strategies.